Our story

Blush & Bound is an independent romance bookstore on the Amsterdamsestraatweg in Utrecht, made by readers, for readers. It started as a dream shared between friends and became a cosy little shop full of swoon-worthy stories.

Our shelves are filled with romance in all its forms: contemporary, romantasy, dark romance and everything in between. Most of our books are in English, alongside a selection of Dutch special editions. Pair your new read with a Meet Cute latte and a slice of cake, and settle into one of our armchairs.

We host book clubs, workshops and themed nights, and after hours the shop can be all yours for a private event, from book clubs to bachelorettes. We love supporting local authors and makers, and this is a no-judgement zone: read what you love, loudly. Come say hi – dogs welcome!

Plan your visit

Amsterdamsestraatweg 44, 3513 AG Utrecht

Monday 11:00–17:00 · Tuesday closed · Wednesday 11:00–18:00 · Thursday 11:00–19:00 · Friday & Saturday 11:00–18:00 · Sunday 12:00–17:00

Step-free entrance, so wheelchairs and strollers are welcome. Well-behaved dogs too! Paid street parking nearby and lots of space for bikes.